Consumers often inquire about the source of private-label products. For Members Mark vodka, a popular store brand available at Sam’s Club, the producer is Sazerac Company, a large, privately held American beverage alcohol company. Sazerac is known for owning numerous distilleries and producing a wide portfolio of spirits, including well-known brands like Buffalo Trace, Fireball, and Southern Comfort. This arrangement, where a known producer manufactures a product sold under a retailer’s brand, is common in the spirits industry.
Understanding the source of a product can be valuable for consumers. It allows them to assess quality based on the producer’s reputation and potentially compare the private-label offering to other products from the same source. In the case of Members Mark vodka, knowing it is produced by Sazerac can provide consumers with confidence in its quality and value, given Sazerac’s established presence in the spirits market. This knowledge can also help consumers make informed choices based on their preferences for specific distilling styles or company practices.
